Meet Sammie Banks

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I’ve spent over 25 years building a career at the intersection of luxury retail and learning and development, working with iconic brands like Louis Vuitton and Prada. It’s been a rewarding ride — one that taught me a lot about people: what motivates them, what holds them back, and what it really takes to help someone grow.

Along the way, I realized my favorite part of the job was the people. Watching someone move from unsure to confident, or stuck to unstoppable, is what truly lights me up. That realization led me to pursue formal coaching training, and in 2024, I became a certified professional coach. I hold a certification as a Professional Executive Coach through iPEC, and I’m also credentialed through the International Coach Federation (ICF) — two of the most respected standards in the coaching profession.

My coaching is all about you and your goals. I’m not here to hand you a generic playbook — I’m here to understand what you’re actually trying to achieve and help you get there. That means we’ll spend time getting clear on what success looks like for you, and then work through whatever’s standing in your way, whether that’s self-doubt, a tricky situation at work, or simply not knowing what the next step should be.

Drawing on decades of experience in fast-paced, high-stakes environments, I bring a practical, results-driven approach to coaching — paired with a lot of heart. I believe real growth happens when people feel both supported and challenged, and that’s exactly the space I aim to create in every conversation.